What is the one that makes someone ‘cool’? Scientists find out through studies

Updated: 06-07-2025, 08.59 AM

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We all keep listening to the days that ‘how cool that person is’ or ‘how cool his clothes are’. However, have you ever wondered who are actually ‘cool’ people? What are the things or specialty that make them cool? Answers to these questions have been found in a new study. With the help of this study, scientists have recognized the qualities through which a person becomes cool in the eyes of the society.

Study

Scientists told 6 qualities of being cool

The study was published in a magazine called the American Psychological Association. It was led by Todd Pageuti, Associate Professor of Marketing at Universidad Adolfo Ibnage, Chile. It included people from different countries, whose culture is different from each other. However, this study shows that people at the international level make the same meaning of being cool. Scientists have revealed a total of 6 characteristics, which make a person cool.

Process

6,000 people were involved in the study

In this study, researchers included around 6,000 participants from 12 countries. This included experiments conducted in the US, Australia, Chile, China, Germany, India, Mexico, Nigeria, Spain, South Africa, South Korea and Turkey between 2018 and 2022. The participants were asked to think about someone who is good, bad, cool or boring according to them. After this, everyone evaluated the personality and values ​​of that person.

Cool

What are the 6 qualities of being cool?

Analysis showed, ‘good’ people are considered to be analog, traditional, safe, agree, universal, dutiful and calm. At the same time, cool people were found to be sociable, happy, powerful, open, autonomous and courageous. The study’s co-interesting researcher Calab Warren said, “Cool people have other qualities, which are not considered ‘good’ morally. These include beingothew and powerful.” Pageuti said, “Coolness has developed over time, but has not changed much.”

Meaning

How was the use of the word ‘cool’ started?

The concept of being cool began in rebellious sub-cultures. It was famous by Black Jazz musician in the 1940s and Beenik in the 1950s. ‘Sprejatura’ is an Italian term, first used by Baldasare Castiglion in 1528. It was defined as certain negligence, hiding art and revealing someone’s talk without effort. People believe that this word is the correct detail of cool.

Fashion

People learn to be cool from fashion and films too

Many people also connect fashion, habits and style with cool. The musician named Lester Young started calling things cool and soon it became the favorite word of his fans. As the reach of fashion, music and film industries is growing worldwide, cool is becoming the same globally. Most people consider Rihanna to be cool, one of the most famous singers in the world.

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